Keeping in the spirit of the discussion on "leverage" from the earlier post, the ability to create a digital product is a powerful capability for your business. The great characteristic of a digital product is the ease of reproducibility; develop once and the marginal cost of creating 1 more or many more is practically zero. This… Continue reading Digital Products and Your Business
Author: Echo Lake Technologies
Recurring vs non-Recurring Revenue
If you've been reading books like Side Hustle or Entrepreneurial You, you're probably "itching" to get your venture going or growing. These are exciting times to create a new business because with very small investment, you can start selling to the world. Technology has become so cheap and (relatively) easy to use, the barriers are… Continue reading Recurring vs non-Recurring Revenue
Data, Dev and Prod
Developing an app is exciting and fun. You get to let your creative juices flow and create something people will want to use. Your days/nights/weekends are spent working away in your dev(elopment) environment, creating new features, running tests, finding bugs, finding design gaps, etc, etc. Create, test, fix - rinse & repeat. Life is good… Continue reading Data, Dev and Prod
Marathons and Startups
Tomorrow is the 122nd running of the Boston Marathon. I had the pleasure and honor to run last year's Boston Marathon as a fundraiser for my oldest daughter's high school class. The picture above is of us both shortly after my 2017 Boston Marathon finish. Boston was my second marathon since I started my running… Continue reading Marathons and Startups
User Onboarding
A powerful way to increase user retention and satisfaction is having a dynamic user onboarding strategy. You've seen those apps where you create an account and then the app walks you thru a series of steps to help you familiarize yourself with the app. Duolingo and Justinmind are just two examples of good user on boarding… Continue reading User Onboarding
